Released on: August 27, 2008, 6:40 am

Press Release Author: NewAge Industries, Inc.

Industry: Industrial

Press Release Summary: The newly created position of Distribution Sales Manager has
been developed to address the needs of NewAge's increasing number of distributors.
23-year employee Fred Pfaff has been appointed to the job. Annabelle Black, 22 years
with the company, now handles all inside sales management, a responsibility
previously shared with Pfaff. The company manufactures flexible tubing and hose for
applications such as medical, food and beverage, pharmaceutical, appliance,
chemical, and general industrial.

Press Release Body: NewAge Industries, Inc. has appointed Fred Pfaff to the newly
created position of Distribution Sales Manager. Additionally Inside Sales Manager
Annabelle Black now handles responsibility for the company's entire inside sales
team. The changes were made to better meet the needs of the company's increasing
number of distributors.

NewAge Industries manufactures plastic and rubber tubing and hose at its
240,000-square-foot facility in Upper Southampton Township, Bucks County, PA. The
company's products are used in industries such as appliance, medical, food and
beverage, laboratory, general industrial, recreational vehicles and equipment,
packaging, maintenance, and more. Its AdvantaPure(R) group manufactures tubing,
hose, single-use process systems, injection-molded sanitary silicone components, and
RFID solutions for pharmaceutical, biomedical, chemical, and other high-purity
applications.

Fred Pfaff, who has been with the company for nearly 23 years in various sales
positions, is now responsible for managing NewAge's entire distributorship for the
industrial and high-purity product lines. The company's Director of Sales, David
Schwass, previously handled this responsibility and will now focus primarily on new
strategic directives as well as visits to key national and international customers
and prospects. Pfaff's new duties include supervising and managing all distributors,
qualifying new ones, and developing targeted opportunities for distribution. He
previously shared management of the company's inside sales team.

A 22-year employee, Annabelle Black has held positions in both the accounting and
sales departments and most recently shared management of the company's inside sales
team. She now supervises the entire inside sales group and continues to be
responsible for growing existing customers and developing new prospects.

NewAge Industries highly values its employees and initiated an ESOP (Employee Stock
Ownership Plan) a few years ago. It has a strong history of promoting from within
and rewarding long-term team members.

For additional information on the promotions of Fred Pfaff and Annabelle Black,
contact the Fluid Transfer Specialists(R) at NewAge Industries, Inc., 145 James Way,
Southampton, PA 18966; phone 800-50-NEWAGE (800-506-3924) or 215-526-2300; fax
800-837-1856 or 215-526-2190; e-mail: info@newageindustries.com: web site:
www.newageindustries.com

About NewAge Industries and AdvantaPure
In business since 1954, NewAge Industries manufactures and fabricates thermoplastic
and thermoset tubing and hose. The company offers one of the broadest product lines
of tubing, hose, and fittings in the U.S., and its custom extrusion and fabrication
services are unrivaled. NewAge Industries maintains a large inventory and prides
itself on same-day shipment of 98% of orders for its core product lines. In 2006,
NewAge initiated an ESOP (Employee Stock Ownership Plan) for the benefit of both its
employees and customers.

The AdvantaPure division of NewAge Industries specializes in clean products for the
pharmaceutical, biomedical, food, beverage, chemical, and cosmetic industries. All
products are manufactured, stored, and shipped using the cleanest methods possible
to ensure unsurpassed product purity.

# # #

NewAge(R), AdvantaPure(R), and "Fluid Transfer Specialists(R)" are registered
trademarks of NewAge(R) Industries, Inc.

Web Site: http://www.newageindustries.com/

Contact Details: NewAge Industries, Inc.
145 James Way, Southampton, PA 18966
215-526-2300
info@newageindustries.com